A few weeks ago, I posted a Newbie’s Guide to Paleo.
In that article, I tried to offer some simple guiding principles regarding healthy food, under the shorthand label of “Paleo”.
Among the things I discussed, I suggested that the reader approach an ancestral diet without embracing the caricature of eating like a caveman.
Today, I came across a very well written article by Jamie Scott, formerly know as That Paleo Guy. In the article Scott shares his frustration that a good and noble message of healthy food and diet, has once again been tainted by large corporations, looking to capitalize upon an emerging trend.
Hunter-Gatherer Mac & Cheese, Paleo Donuts, and Primal Pasta are clearly undermining the original message.
The current paleofication of everything from chocolate fudge sundaes to celebrity chefs drives me completely mental. – Jamie Scott
The very act of manufacturing factory foods, is a contradiction of the premise of the Paleo movement. The issue is that in so doing, they have rendered the label “Paleo” as useless. It means everything, it means nothing.
Regardless, the fact remains, ignore factory foods, regardless of their advertising and seductive labeling. Buy quality whole foods, in their natural state, from viable sources. Screw the labels. Just eat well.